You’ve heard the old saying “leave your mark on the world,” but what does it mean? Central to any brand’s identity should be a strong mark. It’s the first visual connection that a consumer has with your brand, the digital version of a firm handshake and looking someone square in the eye.
Best Behavior gives our clients identities and that often stems from a new or updated logo that works as part of larger, more inclusive brand experience. As part of our logo development process, we provide clients with logos and secondary graphic elements as well as type treatments, color palettes and guides on how to best put it all to use.